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The Reality of Social Media ROI

Many businesses want ROI for social media, but don't understand that they first must invest in social media and in relationship building to get that return
One of the first question I'm asked by a potential client is always, "What's the Return on Investment for using social media?" Translation: When will I make money from being on social media sites. That probably sounds a little harsh, but the fact is many businesses only want to get on social media if they think it's a sure bet that they will get clients and make money as a result of being on social media sites. The problem with that mentality is that it treats all the people on different social media sites as numbers, which is absolutely the last impression you want to give people if you want them do business with you.
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• Social Media ROI Presentation (slideshare.net)

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Global Map Of Social Media December 2009

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50 Ideas on Using Twitter for Business

Image by Intersection Consulting via Flickr

A Great Resource and still applicable!

Offering "50 thoughts for people looking to use Twitter for business. And by 'business', I mean anything from a solo act to a huge enterprise customer."
Maybe you have some really great insights to add.
Welcoming your conversations here at [social-media-business.blogspot.com]
Feel free to jump right in!
continue reading Chris Brogan's '50 Ideas on Using Twitter for Business'
(one of my favorite bloggers)
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137 Small Business Twitter Tips

by Anita Campbell @smallbiztrends

Image by Byron New Media via Flickr

"Small Business Trends" asked loyal readers, to give their best Twitter Tips.

Readers were asked to simply answer one of the following 6 questions:

* Getting Started: How would you suggest other small businesses get started on Twitter?

* Smart Marketing: What’s the right way (or wrong way) to promote your business on Twitter?

* Observing Etiquette: What is your #1 Twitter etiquette tip for small business owners?

* Spreading Your Message: What is your best tip for getting re-tweeted?

* Time Management: How do you manage your time on Twitter?

* Advanced Strategies: What is your best kept secret (something not widely known) for using Twitter in business?

continue here 137 Small Business Twitter Tips

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LinkedIn Seminar

by Kyle Lacy @kylelacy

Kyle's SlideShare Presentation gives insight into establishing more than just your profile on LinkedIn
Good advice ....

How Are you going to Maximize your Brand?
I would love to hear some of your suggestions ...

Linked In Seminar

View more presentations from Kyle Lacy.
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