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Friday, January 22, 2010

Led by Facebook, Twitter, Global Time Spent on Social Media Sites up 82% Year over Year | Nielsen Wire




According to Nielsen, global* consumers spent more than 5.5 hours on social networking sites like Facebook & Twitter in December 2009; 82% increase from the same time last year, when users were spending just over 3 hours on social networking sites.

Additionally, overall traffic to social networking sites has grown over the last 3 years.

continue reading (nielsen.com)

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Sunday, January 17, 2010

reBlog from radian6.com: 5 Steps to a Better Social Media Monitoring Plan « Social Media Monitoring and Engagement – Radian6

I found this fascinating quote today:



We don’t need to tell you that you need to be listening in social media, right? But perhaps you need a bit of help building out a listening program that’s sustainable, actionable, and actually helps you meet your business needs. Here’s a set of steps to take and questions to answer to round out your listening notions into a strategy you can execute on.radian6.com, 5 Steps to a Better Social Media Monitoring Plan « Social Media Monitoring and Engagement – Radian6, Jan 2010



You should read the whole article.


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Tuesday, January 5, 2010

 

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